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Integrated Marketing Lead
Integrated Marketing Lead
WHOOPAbout the role
WHOOP is seeking an Integrated Marketing Lead to translate brand positioning, member insights, and product priorities into compelling creative briefs and integrated campaigns. This role is crucial for maintaining brand integrity from strategy through execution, ensuring all channel expressions are strategically grounded. The ideal candidate will have 5-8 years of experience in brand or integrated marketing at a consumer brand, with a strong ability to write insightful creative briefs and manage cross-functional relationships. This position requires a deep brand sensibility and the ability to balance brand-building with performance-driving objectives.
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